Audience

Are you building the future of decentralized tech?

Great.

Web3 Builders & Designers, you are the target audience for this project.

Use this research to zoom in, sharpen your focus, and ship features that matter. Web3 Personas is a deep dive into real users, what drives them, how they behave, and what keeps them engaged.

Gain clarity on:

• Which pain points truly need solving?
• UX must-haves that users won’t compromise on
• Technical expectations across the Web3 stack
• Typical usage patterns in decentralized apps

Apply these insights to shape your own persona templates^* and build Web3 products that users genuinely want.

^*Your template could be an informed mix of one or more Web3 user persona archetypes.